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Beeline adds email functionality

Beeline have integrated email software within their Audience Management System.

This creates a true CRM without the need to download from existing databases and upload into email software, says Beeline.

This new functionality will now enable the user to:

* Measure the success of email campaigns past the “click” action

* Schedule emails according to pre-selections

* Run automated renewal cycles campaigns for both CC and paid products

* Understand down to contact level who is reading their email communications (and who is not)

* Access very powerful marketing insight.

Daniel Verrells, MD at Beeline, says: “This is a real game-changer for Beeline as we can now offer a fully integrated CRM to help our customer save time, money and give a far better insight into their on-line marketing activity.”