As the official UK distribution partner for Magzter’s thousands of digital magazine titles, Unique will supply businesses, libraries, schools and the general public with digital subscriptions through the same easy-to-use e-commerce store as their print magazines.
The service, which will initially see Unique selling hundreds of titles digitally is set to expand to thousands within six months, says Unique Magazines.
John Porrett, Managing Director at Unique Magazines explains: “As one of the country’s leading magazine subscription services we are conscious of the ever-changing demands of our customers. Digital publishing is growing all the time and we are keen to embrace that challenge rather than shy away from it. Through our partnership with Magzter we are able to better fulfil the needs of our customers. And at the same time we are excited to be developing lasting relationships with a company such as Magzter.
“Significantly, the new partnership will allow Unique to work more closely with our library and school clients where the demand for digital content is growing rapidly. We already have agreements in place with libraries and are expecting to see more of these institutions come on board through the course of 2014.”
Magzter’s Head of Business Development for Europe Angus Urquhart said of the deal: “We are delighted to have established a close working relationship with Unique Magazines. Their position in the magazine industry made them an obvious choice of partner, and we too look forward to achieving success together in the future.”
