With over 30 years in publishing, Angel Business Communications (ABC) has seen many developments in the industry; it has had a digital version of its flagship titles for more than seven years.
During the last year, ABC has developed Publishing Ninja, a publication platform built specifically for digital media. ABC recently moved all its publications to Publishing Ninja and says it has seen a dramatic increase in open rates and time spent on the platform.
Stephen Whitehurst COO of ABC said, “With more and more of our readers choosing to access publications using digital sources it was important what we offered was both well designed and cross-platform compatible. With Publishing Ninja we feel we have something unique to offer our subscribers and help build our titles and products.”
According to ABC, Publishing Ninja receives continual development upgrades, with an App to support the platform to be released shortly so users can download publications and read them offline.
Scott Adams, Multimedia Director, has been working closely with the project from the start and believes the move to Publishing Ninja will help a number of publishers like ABC: “Reading a digital publication is a different experience for a user than reading a printed version. It should be created to highlight these differences, be cross-platform compatible, easy to create and look amazing. We look forward to getting feedback from other publishers on the platform and working closely with them to continue our digital publishing revolution.”
