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August launches Christie’s International Real Estate in Mandarin

August has launched a Mandarin Chinese version of Christie’s International Real Estate (CIRE) magazine.

The new version contains the same content as the English-language edition, with features on art and homes as well as luxury lifestyle editorial. It is a showcase of the world’s finest properties for sale, says August.

Launched in July 2014, the magazine is distributed to ultra high-net-worth individuals throughout China via Reignwood Group’s exclusive network of hotels, resorts, golf courses, health and wellness centres, and luxury properties.

The new launch showcases CIRE’s dedication to a continued expansion into the Asian market.

“We are delighted to help CIRE penetrate the Chinese market. This is a very sensible, effective and smart use of design and content that has already proved successful elsewhere around the world,” said August’s Managing Director, Mark Lonergan.