Chronicle Publications have extended their digital offering alongside their existing print publications by integrating their internal analytics, advertising, and subscription methods to deliver real-time news and information in a way they never have before – embracing the ever-changing news publishing market, says Better than Paper.
Jane Rogers, Editor and Director at Chronicle Publishing, said: “These new websites and apps will allow us as a company to expand and modernise the way our readers receive their local news. We have looked at our publishing platforms repeatedly over recent years but never found the solution we were looking for. With Better Than Paper we liked the design options, ease of use, the ability to integrate advertising as well as provide our readers with real-time news updates, including the ability to read news offline and give them a more customised reading experience with the software’s personalisation options.”
Ashwin Saddul, Managing Director of Better than Paper, said: “We are delighted to be working with Chronicle Publications. Our core strategy has been to make digital transformation highly accessible and affordable for independent local publishers. Utilising our innovative publishing platform – Chronicle has added a significant digital offering to their portfolio – now readers and advertisers alike can benefit from personalisation, targeted advertising, rich data and insights and e-commerce options. We look forward to working with Chronicle on their digital transformation journey.”
Chronicle Publications Ltd is an independent newspaper publisher based in Goole, East Yorkshire. They currently produce three weekly newspapers, the Goole Times, Selby Times and Epworth Times.
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