Through Gold Key Media’s Media Box, Voir Fashion will now be available internationally in a select range of 5 star luxury hotels including The Dorchester, The Mandarin Oriental, Claridge’s, Jumeirah Carlton and Café Royal as well as health spas, private members clubs and airport lounges across the world.
Gold Key Media’s Media Box will make the title accessible in a wide range of cities including London, Milan, New York, Paris, Singapore, Berlin, Amsterdam, Vienna, Bangkok, Barcelona, Hong Kong, Marrakech and Tokyo, say the company.
Now in its third year of publishing, Voir Fashion magazine features a blend of editorial fashion, runway looks, hair and beauty trends as well as insightful articles on creatives within the fashion industry.
Luke Walwyn, Creative Director of Voir Fashion magazine said: “Our partnership with Gold Key Media has truly taken Voir Fashion magazine to the next level. With a more targeted approach, the boutique publication can now be enjoyed in the most sumptuous of surroundings, and by fashion-savvy and stylish individuals, through Gold Key Media's Media Box.”
“Voir feel that this is a relationship which will distil a clarity of vision, and provide a reassuring endorsement from the largest distributor of press to the highly-targeted and discerning leisure, travel and corporate sectors,” Walwyn added.
Speaking about this exciting new venture Chris Horn, Managing Director of Gold Key Media said: “We are delighted to be partnering with Voir Fashion magazine as they take their first step into the premier league of digital publishing. The publication is a fantastic addition to our Media Box and one that will most definitely be a hit with hotel guests.”
The Media Box allows guests to download the publication of their choice onto their iPad, laptop, android tablet or mobile phone, in the same format as the print editions.
The platform allows publishers to sample their publications to specifically targeted audiences remotely, using a secure and dynamic process that allows publishers to audit the downloads taking place and monitor usage by venue.
