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Mark Frith to edit Now

Time Inc UK yesterday announced that Mark Frith will take the reins as editor-in-chief of celebrity and style weekly Now, succeeding Sally Eyden.

Mark is one of the UK’s most experienced and highly decorated magazine editors and adds Now to a list of titles that includes Heat, Time Out London, Smash Hits and Sky.

Paul Cheal, director of Innovation, Time Inc UK, says: “Mark has racked up a number of industry accolades and has proven his talent for launching new products and growing market share. But what really made him the stand out candidate for this role is his passion for the celebrity sector and his clear vision for growing Now’s market share. Mark will play a pivotal role in our print and digital evolution.

“Sally has done a fantastic job as editor of Now for the past five years and I wish her all the best of luck in her new role in television as editor of Loose Women.”

Mark Frith says: “I'm so excited to be joining the original - and best - celebrity magazine at such an exciting time. Now has a brilliant team in place and I can't wait to start working with them.”

Mark joins Now on 7 September.