“Bulks” are copies of the newspaper which are sold for a nominal fee. These copies are typically distributed to clients of airlines and hotels.
The company says: “News International is committed to producing the best journalism and believes in charging a fair price for that journalism. We have taken this decision to reflect the value we believe our newspapers offer.”
The above affects copies of The Times and The Sunday Times and will be reflected by a subsequent reduction in the total net circulation, as announced each month by the Audit Bureau of Circulation [ABC]. Due to contract notice periods, this change will begin to take effect in the figures the ABC report from January 2010. The ABC has been made aware of this decision and will be altering our audit requirements as appropriate.
About News International
NI says: “News International Limited publishes The Times, The Sunday Times, The Sun and News of the World. In terms of growth, share, circulation and reader engagement, the Company’s titles are among the world’s most successful. NewsPrinters Ltd prints the national titles and operates as a contract printing subsidiary for the three state of the art printing plants. Further brands which are part of the group include the Times Literary Supplement and milkround.co.uk. The News International group has investments in property search-engine globrix.com and fashion website BrandAlley.co.uk.
In 2007, News International Ltd became the UK’s first carbon neutral newspaper publisher. This was achieved by increasing energy efficiency, switching to renewable energy and combined heat and power and purchasing high quality offsets.”
