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PPA relaunches Customer Direct

Customer Direct 2010: Subscriptions & Beyond is the flagship event of the PPA's Customer Direct Marketing group.

The event comprises a full day conference and evening awards ceremony, and is a must for anyone involved in subscriptions, circulation or one-to-one marketing, says the PPA.

The event takes place on Wednesday 10 November at The Brewery, EC1.

The conference will include a diverse range of speakers, looking at all aspects of direct marketing in a selection of interactive and informative sessions. There will be two distinct streams of masterclass looking at the practical side of one to one marketing, and a more strategic stream looking at the "hot topics" in subs marketing.

The awards are designed to celebrate and reward excellence in all aspects of subscriptions marketing and are established as a showcase of the most innovative magazine marketing practices in the UK.

The headline sponsors for the event are Air Business, Dovetail, Polestar UK Print, Quadrant Subscription Services and Royal Mail.

Find out more details about the event, including how to register and how to enter the awards, on the website.