An experienced media professional, Susi (pictured) was previously Head of Digital at Scope, the UK disability charity and she has had a long and successful career encompassing both consultancy and client roles in sectors such as media, healthcare, cultural and non-profit industries. In addition, she has previously run her own digital strategy consultancy business.
Susi will be working across River’s client portfolio which includes Honda, Weight Watchers, Holland & Barrett and Superdrug.
Commenting on her appointment Susi says: “I am delighted to be joining the River team during this rapid period of innovation and growth in the digital landscape. I look forward to expanding River’s content marketing services through digital and mobile channels.”
Nicola Murphy, River’s CEO comments: “We are very pleased to welcome Susi to River and the team are looking forward enormously to working alongside her. She brings a wealth of knowledge, expertise and original thinking in digital with her, which will be a huge asset to the continued growth of this side of our business. Digital work at River has doubled in 2012/3 and long may this trend continue.”
