The May / June issue of InPublishing magazine was mailed out last week. Here are some of the quotes that stood out for me (all the links are to our digital edition):
- “You can glory in the position of editor, you can’t glory in the position of content manager.” (David Montgomery on the role of the editor.)
- “Diligent, thorough and professional yet not pompous or stuffy in any way, this big beast has surprise and delight on every page.” (Alan Geere is impressed by 'The World of Interiors'.)
- “Customer-first is all about gathering all the data we have and building a deeper layer of understanding of our audience.” (Emma Callaghan outlining Reach's commercial strategy.)
- “Rethinking print isn’t just about changing frequency, you may need to completely rework the content.” (Carolyn Morgan looking at new business models, post pandemic.)
- “I went into it thinking there must be a business model in here somewhere, but didn’t have any idea where that might be.” (Marcus Fairs on launching Dezeen.)
- “The robots are not taking ‘our’ jobs, nor is AI a miracle cure. But it can make a significant difference to hard-pressed publishers.” (Charlie Beckett on the potential of artificial intelligence.)
- “Clicks aren’t the only or even the best measure of a story’s worth.” (Dickon Ross reviewing what stories performed best on the E&T website.)
- “The predominant workflow problem is not knowing that yours could be so much better.” (Andy Kowl in our special - sponsored - feature on publishing workflows. The feature runs over nine separate sections.)
- “You’ve got to invest, then you’ve got to wait for that investment to pay off.” (Deep Bagchee on playing the long game at The Economist.)
- “The hottest new revenue channels in 2021 will revolve around publishers’ coveted first-party data.” (Karlene Lukovitz’s View from the States.)
- “We researched charging models and found a sweet spot which wouldn’t discourage registration but would encourage attendance.” (Ivor Eisenstadt on MGP’s events strategy.)
- “It’s opened up a whole new set of amazing homes and businesses and made the magazine – and the reader experience – better.” (Loma-Ann Marks on adopting a more inclusive – BLM inspired – approach to content.)
- “The old high street office had one crucial element that no number of websites, phone screens and social media can replace: people in the flesh.” (Steve Dyson on the downside of everyone WFH.)
- “A number of companies are both potential buyers and sellers at the same time. And the whole market is a mix of strategic deals and opportunistic bolt-ons.” (Jim Bilton on current M&A scene.)
I hope you enjoy the issue. If you would like to be added to the mailing list to receive InPublishing magazine in future, then please register here.
