The first issue, dated May 2011, is now on sale with a cover price of 7 YTL. The initial print run is 18,000 copies and each issue will consist of 35% locally produced content.
Editor of Top Gear Magazine in Turkey is Saner Müftüoglu. He said: “We have high expectations for the title here in Turkey and hope that the magazine will do well based on predicted advertising revenues and circulation figures.”
Simon Carrington, publisher of Top Gear Magazine in England said: "We are delighted that Top Gear magazine is now available under licence in Turkey and we welcome Safran Medya to our growing portfolio of 24 international editions. Turkey has an established motoring magazine sector and under Safran Medya’s guidance, we look forward to taking a major slice of this market.”
