Built in collaboration with Total 911 magazine, Imagine Publishing’s Great Driving Roads app is dedicated to revealing the world’s most exhilarating routes.
“A great car deserves to be driven on a great road, and the clever features in our new app will help users revel in motoring nirvana through every corner in their Porsche or any other car,” said Lee Sibley, Editor of Total 911 magazine. “Being able to provide a platform for a whole new online motoring community is particularly satisfying and I relish watching the project grow as petrolheads share their experiences via the Great Driving Roads app.”
Users of the Great Driving Roads app can browse specifically chosen routes plotted all over the interactive world map, add these roads to their favourites list, and even upload their own previously unchartered route directly from the app.
“I’m really proud of the Great Driving Roads app because it was a bespoke project created wholly in-house at Imagine by a successful collaboration between the Total 911 and our digital team,” said Damian Butt, Group Managing Director of Imagine Publishing. “As a keen driver myself, this app is a fantastic mobile resource that highlights the world’s best driving roads in seconds. What’s even more exciting is that this is just the beginning of Imagine’s app strategy – the perfect combination of award-winning content and the convenience of ubiquitous mobile devices.”
Great Driving Roads features the proven content from the regular ‘great roads’ articles in every issue of Total 911 magazine, where automotive experts reveal the best routes for those seeking ultimate thrills from the Porsche 911. According to Imagine, the Great Driving Roads app marks an exciting innovation where all routes are placed in situ on the world map according to your current proximity, ensuring all the inside information on that ultimate trip is never more than a tap away.
Imagine’s Great Driving Roads app is available from the iTunes app store at the introductary price of £0.69/$0.99. More information can be found on the Great Driving Roads Twitter feed – @Greatest_Roads
