Following the success of woman&home’s Feel Good Food quarterly, Feel Good You builds on a key brand strength in health and wellbeing.
Over 156 pages, Feel Good You will satisfy readers’ desire to make the most of their looks, feel younger and take care of their shape. It also provides ideas on how to reduce stress, increase vitality and live a healthier life.
woman&home Feel Good You is on sale until mid-November, priced £3.99. This will be the only issue for the rest of the year, with further editions to be published in 2012.
woman&home publishing director Linda Swidenbank says: “Health and wellbeing is a key focus for woman&home readers. They are going to love that this magazine is dedicated to providing them with simple changes to look younger, shape up and live well. All insights are pointing to increased interest from consumers looking for solutions to look and feel better.”
Feel Good You will be promoted with advertisements in IPC Southbank’s portfolio of women’s glossies and home interest titles. Advertisers in the issue include Origins, Clarins and Beverly Hills Formula.
Kate Mowatt is the publisher of Feel Good You alongside Feel Good Food. She adds: “It is an exciting time for woman&home. Our first print brand extension, Feel Good Food is well respected and established in its market, and now the woman&home team have succeeded yet again, producing a fantastic, relevant and timely product in Feel Good You.”
