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ES Deluxe magazine publishes three different covers

The London Evening Standard has today announced that its latest Deluxe magazine issue, a men’s fashion special, has been designed with three separate covers.

Each of the three covers will feature an exclusive image of an iconic male: singer James Bay, ballet dancer Eric Underwood and model Gabe Day Lewis.

The special edition of Deluxe magazine, available from this Thursday, 15th October, will see each cover published with an even split of the magazine’s circulation. The issue boasts advertisements from a number of premium brands including Patek Phillipe, Ralph Lauren, Smythson, Jimmy Choo Fashion, William & Son, Piaget, Giorgio Armani, Rolex, Breitling, Bremont, Daks & Topman.

This issue marks exactly one year since Deluxe magazine increased its distribution by 80 per cent to 360,000 copies, as a response to demand for more copies, say the publishers.

Christina Irvine, Head of Magazines, ESI Media said: “This latest Deluxe magazine is testament to the editorial and commercial commitment ESI Media provides its audience and brands with. The imagery and production of the magazine is a media first for Deluxe and we are proud of our continuous innovation.”