Meredith (pictured) joined Forbes four years ago and was most recently SVP/Group Publisher. In her new role, she will be responsible for the entire U.S. and European digital and print sales organization. Mark will head up digital ad strategy, focusing on leading the introduction of new and highly innovative advertising products to the marketplace. Previously he was SVP of Digital Ad Sales.
“Meredith is well-known and well-respected in the marketplace, and her sales and business management skills will propel us to new heights in 2012 and beyond,” said Perlis. “Mark’s deep experience makes him supremely qualified for his new role.”
Added Perlis, “Forbes magazine enjoyed its largest year-over-year advertising revenue growth in close to a decade last year. Forbes.com traffic has grown to an extraordinary 29 million monthly unique visitors, setting the perfect context for continued ad product creation and leadership. Combining world-renowned brand recognition, digital content delivery and traffic, Forbes is leading the industry by putting authoritative journalism at the centre of a social media experience.”
