Oxford Economics has partnered with technology provider Content Catalyst to deploy ‘My Oxford’, an interactive subscriber portal using content delivery service, Publish Interactive.
According to Oxford Economics, who are based in Oxford, UK, they provide global forecasting, quantitative analysis, and thought leadership. More than 2,000 companies and government institutions worldwide rely on their services for business-critical forecasting and scenario activities.
My Oxford, the company added, provides an enhanced user experience for customers and the 300 economists and analysts employed by Oxford Economics across more than 20 offices in all regions of the world. Subscribers benefit from new functionality, including accessible, interactive content published in HTML, comprehensive site search including an extensive back catalogue, mobile optimised pages, document translation, and the ability to export information into MS Office compatible documents for repurposing.
Upon launching the service, Adrian Cooper, CEO of Oxford Economics, said: “My Oxford offers a significant leap forward in how we present our content, support our clients, present to new prospects, and monitor the effectiveness of our services. It’s the smoothest product deployment of this scale we’ve seen in Oxford Economics.”
Daniel Lord, Content Catalyst founder, said: “We’re delighted to have been able to help Oxford Economics reimagine their subscriber portal. The intuitive search, workflow, and content administration tools enable customers to better utilise Oxford Economics’ industry-leading market research.”
