According to distributors COMAG: “Published under license from the National Geographic Society in Washington, D.C., each issue of National Geographic Traveller UK will adhere to the core principles of the U.S. edition – culture, authenticity and sustainability – while also exhibiting a unique local editorial flavour.
National Geographic Traveller UK will make a distinction between tourism and travel, stressing inquisitive, not acquisitive, trips. Employing a storytelling style with you-are-there photography, every issue will inspire readers to pick up and go.
With the theme of “All Travel, All the Time”, National Geographic Traveller UK will avoid fashion and fluff in favour of articles that offer a strong sense of place, inspiring narratives that make readers want to take trips as well as providing solid service information to help them plan those trips.
“National Geographic Traveller is delighted to debut in the UK. We're keen to bring consumers the palette of destinations, insider perspective, global authority, eye for authenticity and sensitivity to sustainability that has made us the world's most widely read travel magazine,” said Keith Bellows, editor of National Geographic Traveller (US).”
National Geographic Traveller UK is published by Absolute Publishing.
