Menzies Digital Marketing expands in-house expertise
Menzies Digital Marketing has appointed a Head of Creative Development to allow its in-house team to offer a comprehensive service to all clients.
The newspaper business was built for a world where one product served everyone and advertising paid for most of it. That model has gone. What replaces it is still being worked out title by title, from national groups to weeklies covering a single town.
Reader revenue is the clearest shift. Even Reach, which argued for free access for years, now puts some of its journalism behind a paywall, and the regional titles doing best changed their newsrooms before they asked anyone to pay. Ownership keeps changing too. National World rebuilt local editorships after years of centralisation, and the Observer is being reinvented as a premium print and digital title under new owners.
The strongest publishers understand the difference because they are not trying to be everything to everyone. They are trying to be essential to someone.
Chris Sherrard News media
Local news is where the pressure shows most. Millions of people now live without a dedicated local title, and new reader-funded and membership startups are moving into the gaps. Platforms are pulling back from news at the same time, which leaves trust and a direct relationship with readers as the assets that matter most.
Print hasn't disappeared either. Well-run weeklies still hold on to their readers, with circulation falling slowly while digital audiences grow.
Below you'll find some of our best feature articles on news media, from reader revenue and newsroom change to ownership, local news and trust, alongside our latest news and industry commentary.
Where is the growth opportunity for today’s publishers? Douglas McCabe tracks how the commercial model has evolved over the past fifty years and examines whether a better understanding of what online audiences want, will help drive future growth.
We asked Chris Sherrard, editor-in-chief of The Irish News, what does best practice publishing look like in news media? This is what he said…
After years of resisting paywalls, Reach is now launching them across its titles. But David Higgerson, Reach’s chief content officer, carefully avoided the word ‘U-turn’ when interviewed by Steve Dyson.
It’s one thing to think that readers should pay for your journalism, but the reality is that unless you improve your offering, then you will struggle to start charging for it, as DC Thomson Editor-in-Chief Frank O’Donnell tells Ciar Byrne.
How can you edit a regional newspaper when you never visit the area you’re writing about? By filling it with generic content, an approach that National World’s David Montgomery, the new owner of JPI Media, is rapidly doing away with.
Ray Snoddy talks to Co-CEO Rich Furness about the thinking behind Tortoise Media’s acquisition of the world’s oldest Sunday newspaper and about their plans for its future.
What’s the outlook for national news media in 2024? Christian Broughton, CEO of The Independent, looks ahead.
There is a new generation of entrepreneurs launching local media businesses, bringing with them new ideas on business models and funding. Phil Clark looks at some of the stand-out examples.
With Meta backing away from ‘news’ and AI accelerating the growth of disinformation, we need to redouble our efforts to safeguard access to quality journalism, says News Media Association Chief Executive Owen Meredith.
East Lothian is not just the best place to live – it has the best newsbrand too. Alan Geere heads over the border to find out what’s happening in the world of Scottish weeklies.
Menzies Digital Marketing has appointed a Head of Creative Development to allow its in-house team to offer a comprehensive service to all clients.
Media Trust is empowering people across the UK to become citizen journalists through its online project newsnet.
5 fifteen, one of the leading UK software companies supplying dedicated software to publishers throughout the world, has announced the expansion of its team with the appointment of Sarah Jackson as Product Manager for adDEPOT and Ian Dutton as Projec
The NFRN has negotiated an increase in the payment that the Guardian gives to home news delivery newsagents when third party advertising inserts (TPAI) weigh more than 70g.
Leading global software company Atex will be introducing Atex Content Hub to the media market this quarter, a single 360 degree solution that efficiently manages content for all products and across all delivery channels.
Imagine Publishing has launched a new digital-only, Multi-Touch ebook, iCloud For Beginners, specifically designed for Apple’s iBooks 2. The company claims to be the first UK publisher to launch a title for iBooks 2.
Special interest media group Future Publishing has announced the appointment of Keith Walker in the new role of Head of Audience Development for its Entertainment portfolio, with a focus on driving growth across its games and film online properties.
Adestra has launched the Adestra Customer Charter and claims to be the first Email Service Provider [ESP] with such a customer charter.
Peter Smith has been appointed as Sales Director, Newspaper Publishers. He replaces Will Oldham who left the company at the end of 2011.
The fact-packed www.HowItWorksDaily.com website has undergone a major design overhaul, presenting visitors with a wealth of amazing science and technology facts at their fingertips.
News Corporation and its Management and Standards Committee released the following statement on Saturday.
Formula 1 World Champions from past to present will take part in the first ever Financial Times supercar experience – the FT Run To Monaco.
WoodWing Software announced yesterday that Time Inc is using WoodWing's Digital Publishing Solution to publish its entire US portfolio of 21 titles on various tablet platforms, including the iPad, Android and WebOS devices, as well as the NOOK Color
The best of British regional newspaper journalism will be celebrated at an Oscars-style lunchtime awards ceremony in London in May, the Society of Editors and the Newspaper Society announced yesterday.
The 3rd International Sports News Conference, which provides publishers with strategies for leveraging sports news for audiences and attention, will be held on 29 and 30 March next in the famous Real Madrid FC, the Santiago Bernabeu stadium in Madrid