VeraViews announces inclusion on IAB GVL
Verasity, an adtech company that prevents invalid traffic across digital video advertising, has announced inclusion of its VeraViews ad stack in the IAB’s Global Vendor List (GVL).
Verasity, an adtech company that prevents invalid traffic across digital video advertising, has announced inclusion of its VeraViews ad stack in the IAB’s Global Vendor List (GVL).
Findings from a new global study commissioned by society physics publishers show that early career researchers in physical science want to publish OA, but face financial barriers.
Although total UK marketing budgets grew at a solid pace in Q2 2022, with strengthening economic headwinds, UK companies’ financial prospects deteriorated sharply, contributing to cuts in adspend forecasts.
Euromoney Institutional Investor has reached a sale agreement of 1.6bn and will be purchased by private consortium Becketts Bidco, in a deal managed by Astorg Asset Management.
Their partnership aims to integrate viewability and contextual capabilities to offer clients the opportunity to enhance scale, reach and campaign performance.
Centaur Media, provider of market intelligence, learning and specialist consultancy has released its interim results for the 6 months ended 30 June 2022.
OpenAthens has announced a dedicated customer support team in Singapore due to the increase in demand for access to research materials in the APAC region.
Bauer Media music magazine MOJO has launched a new digital audience membership model, providing subscribers with more content and multimedia experiences across their digital devices.
The acquisition of Industry Dive further expands Informa’s range of B2B digital services, adding capabilities in audience development and lead generation created by specialist digital content and business journalism.
Together, the companies aim to deliver authoritative, structured metadata and also work to improve podcast data for the whole industry.
New study from Playground xyz illuminates the nuanced interplay between context, creativity and attention for advertisers.
Acorn Web have invested in two additional stitching lines to be installed this summer.
UK travel brands team up with Readly to offer digital reading to their customers.
Future plc’s latest data shows the cost of living crisis is the number one concern for the UK public, yet 61% are quietly optimistic their spending will return to normal.
Winners of The Printing Charity’s Rising Star Awards have been announced.
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