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Mail strikes data-only deal with Infectious Media
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Mail strikes data-only deal with Infectious Media

Mail Brands UK has agreed a landmark data-only deal with specialist programmatic agency Infectious Media, underlining the quality and scale of MailOnline’s first party data, says the company.

27/07/2016

Guardian launches ‘Pulse’
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Guardian launches ‘Pulse’

Guardian News & Media is launching ‘Pulse’ - a brand new real-time programmatic proposition that targets the Guardian’s most engaged users on current and surging content.

25/07/2016

Guardian appoints executive editor, Guardian Labs
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Guardian appoints executive editor, Guardian Labs

Guardian News & Media has announced the appointment of Imogen Fox to the role of Executive Editor, Guardian Labs.

25/07/2016

Olympic “sharing-fest” to be a goldmine for marketers
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Olympic “sharing-fest” to be a goldmine for marketers

Six-in-10 Britons interested in the Olympics will share content online about it – according to research from marketing technology firm RadiumOne, which reveals the what, how and how much of sharing content around the 2016 games in Rio.

22/07/2016

ABC figures: publisher reaction
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ABC figures: publisher reaction

Yesterday, the ABC released its national newspaper figures for June 2016.

22/07/2016

Print Futures Awards – winners announced
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Print Futures Awards – winners announced

The Print Futures Awards continue to grow with a record 88 applicants and 50 winners this year, says The Printing Charity.

22/07/2016

FT makes key Brexit appointments
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FT makes key Brexit appointments

The Financial Times has announced a string of new editorial appointments to strengthen its coverage of Britain’s exit from the European Union.

22/07/2016

WSJ names Chris Woodall as Head of Content Sales, EMEA
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WSJ names Chris Woodall as Head of Content Sales, EMEA

The Wall Street Journal has announced the latest expansion of its content division with the appointment of Chris Woodall as Head of Content Sales for Europe, the Middle East and Africa (EMEA).

22/07/2016

Guy Phillipson to step down as CEO of IAB
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Guy Phillipson to step down as CEO of IAB

Guy Phillipson, the Chief Executive of the UK’s Internet Advertising Bureau has announced his intention to step down in January 2017 after exactly 12 years heading the industry body.

20/07/2016

Guardian appoints director of data and insight
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Guardian appoints director of data and insight

Guardian News & Media has announced the appointment of Laura Scarlett as director of data and insight.

20/07/2016

NFRN welcomes end to cut price Express and Star
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NFRN welcomes end to cut price Express and Star

Independent retailers have welcomed what they describe as a u-turn by Northern & Shell on its pricing strategy.

20/07/2016

Johnston Press launches new local marketing services website
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Johnston Press launches new local marketing services website

Yesterday, Johnston Press announced the launch of a brand new website, jplocalbusiness.co.uk, providing a guide to local marketing and advertising services within its titles for local SMEs, along with free advice on key related topics.

20/07/2016

AOP Digital Publishing Awards 2016 - Winners Announced
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AOP Digital Publishing Awards 2016 - Winners Announced

The Association of Online Publishers announced the winners of their annual Digital Publishing Awards at a ceremony last Thursday at the Roundhouse in Camden, London.

18/07/2016

Brexit: Adspend growth forecasts downgraded
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Brexit: Adspend growth forecasts downgraded

Marketing budgets were revised markedly higher in Q2 2016 reveals the latest IPA Bellwether Report published yesterday. Despite this expansion, due to the uncertain outlook following the outcome of the EU referendum, Bellwether has downgraded its ads

15/07/2016

New research: Newspapers triple ad campaign effectiveness
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New research: Newspapers triple ad campaign effectiveness

Advertisers who are cutting back on newspaper advertising are less effective, according to new research released yesterday.

14/07/2016

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