With the imminent demise of the third party cookie, publishers need to focus on honing their first party strategies. This will not only enhance ad revenue but will open up a host of other marketing opportunities. And, it’s never too late to start.
More and more newspapers are exploring digital subscriptions, writes James Evelegh. One such is The National in Wales…
Software makes the publishing world go round. We grab five minutes with Patrick Lidstone, co-founder of The Engine Shed, to see how independent publishers can use software to grow their businesses.
Air Business, a global distribution, fulfilment and subscriptions management company, has won the contract to provide international distribution for Immediate Media Co’s magazine titles.
Ecommerce is often cited by publishers as an obvious area for revenue diversification. But how to make a success of it?
Readly has launched a partnership with The Wall Street Journal which involves its membership benefits program offering two months complimentary access to Readly.
The Federation of Independent Retailers has voiced its disappointment over Reach PLC’s decision not to include pro rata profit margins as part of increases to the cover price of Express editions.
Despite the cost of living crisis, supermarkets remain places of high footfall. We grab five minutes with SSD’s Andy Barker to check out the state of play with free publication distribution in-store.
Readly has teamed up with Three, one of the UK’s largest mobile operators, to offer Three customers an offer for unlimited digital magazine and newspaper reading.
IP-authenticated and fully-searchable access to a growing archive of Healthcare Markets International (HMi) is now available to libraries around the world.
News retailers have welcomed the announcement that pro rata percentage profit margins will be included as part of price increases to all editions of the i newspaper.
Every publisher has data, but some make better use of it than others. Here are some tips on how you can improve your performance.
ESco, a publishing services bureau, has announced that their latest client, Akabo Media, went live in January.
Marketforce, a global sales, marketing and distribution company, has unveiled its new website.
Media Carrier has announced a new airline customer from Asia for its Media Box digital media library – Taiwan-based airline and Star Alliance member EVA Air.
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