Trinity Mirror launches InYourArea
Trinity Mirror has announced the launch of InYourArea which it describes as the most localised and personalised source of news and information online.
The newspaper business was built for a world where one product served everyone and advertising paid for most of it. That model has gone. What replaces it is still being worked out title by title, from national groups to weeklies covering a single town.
Reader revenue is the clearest shift. Even Reach, which argued for free access for years, now puts some of its journalism behind a paywall, and the regional titles doing best changed their newsrooms before they asked anyone to pay. Ownership keeps changing too. National World rebuilt local editorships after years of centralisation, and the Observer is being reinvented as a premium print and digital title under new owners.
The strongest publishers understand the difference because they are not trying to be everything to everyone. They are trying to be essential to someone.
Chris Sherrard News media
Local news is where the pressure shows most. Millions of people now live without a dedicated local title, and new reader-funded and membership startups are moving into the gaps. Platforms are pulling back from news at the same time, which leaves trust and a direct relationship with readers as the assets that matter most.
Print hasn't disappeared either. Well-run weeklies still hold on to their readers, with circulation falling slowly while digital audiences grow.
Below you'll find some of our best feature articles on news media, from reader revenue and newsroom change to ownership, local news and trust, alongside our latest news and industry commentary.
Where is the growth opportunity for today’s publishers? Douglas McCabe tracks how the commercial model has evolved over the past fifty years and examines whether a better understanding of what online audiences want, will help drive future growth.
We asked Chris Sherrard, editor-in-chief of The Irish News, what does best practice publishing look like in news media? This is what he said…
After years of resisting paywalls, Reach is now launching them across its titles. But David Higgerson, Reach’s chief content officer, carefully avoided the word ‘U-turn’ when interviewed by Steve Dyson.
It’s one thing to think that readers should pay for your journalism, but the reality is that unless you improve your offering, then you will struggle to start charging for it, as DC Thomson Editor-in-Chief Frank O’Donnell tells Ciar Byrne.
How can you edit a regional newspaper when you never visit the area you’re writing about? By filling it with generic content, an approach that National World’s David Montgomery, the new owner of JPI Media, is rapidly doing away with.
Ray Snoddy talks to Co-CEO Rich Furness about the thinking behind Tortoise Media’s acquisition of the world’s oldest Sunday newspaper and about their plans for its future.
What’s the outlook for national news media in 2024? Christian Broughton, CEO of The Independent, looks ahead.
There is a new generation of entrepreneurs launching local media businesses, bringing with them new ideas on business models and funding. Phil Clark looks at some of the stand-out examples.
With Meta backing away from ‘news’ and AI accelerating the growth of disinformation, we need to redouble our efforts to safeguard access to quality journalism, says News Media Association Chief Executive Owen Meredith.
East Lothian is not just the best place to live – it has the best newsbrand too. Alan Geere heads over the border to find out what’s happening in the world of Scottish weeklies.
Trinity Mirror has announced the launch of InYourArea which it describes as the most localised and personalised source of news and information online.
Metro yesterday announced that Tim Bradley has joined as its new Commercial Editor.
Archant’s Trade Marketing department has launched Archant Hub - a new central public-facing location for all Archant marketing collateral.
The Society of Editors is seeking manifesto commitments to promoting the value and importance of press freedom in the UK ahead of the general election on 8 June.
Guardian News and Media editor-in-chief Katharine Viner last week announced that John Mulholland, editor of The Observer, will take on the interim leadership of Guardian US, during the maternity leave of Guardian US editor Lee Glendinning.
Iliffe Media Ltd has acquired the entire shareholding of Kent’s independent publisher KM Media Group Ltd.
The government needs to take urgent steps to protect press freedom in the UK, the Society of Editors has warned.
ESI Media has announced that the London Evening Standard has partnered with specialist insurer Hiscox to support London’s creative community with the Evening Standard Contemporary Arts Prize.
In the run up to this year’s Local Newspaper Week, local press publishers are coming together to launch the first ever print and digital campaign against fake news and highlight the high levels of trust that readers place in local newspapers.
The Association for Online Publishing (AOP) has announced the shortlist for its 2017 Digital Publishing Awards.
The winners of this year's European Digital Media Awards were honoured on the first day of WAN-IFRA's Digital Media Europe Conference in Copenhagen, this week.
Readly, the digital magazine newsstand, has just launched in Ireland.
The Financial Times announces the appointment of Robert Shrimsley as Editorial Director, effective 1 May, in addition to his position as assistant editor.
The Society of Editors has called on UK technology and media companies to commit more resources to tackling fake news after the announcement yesterday of another plan to combat the phenomenon by Wikipedia's founder.
Newsquest is to give £9,000 in prizes to its centres which publish the largest amount of free copy and photographs taken by readers.