The Guardian promotes Imogen Fox
The Guardian has announced the promotion of Imogen Fox to global chief advertising officer.
The newspaper business was built for a world where one product served everyone and advertising paid for most of it. That model has gone. What replaces it is still being worked out title by title, from national groups to weeklies covering a single town.
Reader revenue is the clearest shift. Even Reach, which argued for free access for years, now puts some of its journalism behind a paywall, and the regional titles doing best changed their newsrooms before they asked anyone to pay. Ownership keeps changing too. National World rebuilt local editorships after years of centralisation, and the Observer is being reinvented as a premium print and digital title under new owners.
The strongest publishers understand the difference because they are not trying to be everything to everyone. They are trying to be essential to someone.
Chris Sherrard News media
Local news is where the pressure shows most. Millions of people now live without a dedicated local title, and new reader-funded and membership startups are moving into the gaps. Platforms are pulling back from news at the same time, which leaves trust and a direct relationship with readers as the assets that matter most.
Print hasn't disappeared either. Well-run weeklies still hold on to their readers, with circulation falling slowly while digital audiences grow.
Below you'll find some of our best feature articles on news media, from reader revenue and newsroom change to ownership, local news and trust, alongside our latest news and industry commentary.
Where is the growth opportunity for today’s publishers? Douglas McCabe tracks how the commercial model has evolved over the past fifty years and examines whether a better understanding of what online audiences want, will help drive future growth.
We asked Chris Sherrard, editor-in-chief of The Irish News, what does best practice publishing look like in news media? This is what he said…
After years of resisting paywalls, Reach is now launching them across its titles. But David Higgerson, Reach’s chief content officer, carefully avoided the word ‘U-turn’ when interviewed by Steve Dyson.
It’s one thing to think that readers should pay for your journalism, but the reality is that unless you improve your offering, then you will struggle to start charging for it, as DC Thomson Editor-in-Chief Frank O’Donnell tells Ciar Byrne.
How can you edit a regional newspaper when you never visit the area you’re writing about? By filling it with generic content, an approach that National World’s David Montgomery, the new owner of JPI Media, is rapidly doing away with.
Ray Snoddy talks to Co-CEO Rich Furness about the thinking behind Tortoise Media’s acquisition of the world’s oldest Sunday newspaper and about their plans for its future.
What’s the outlook for national news media in 2024? Christian Broughton, CEO of The Independent, looks ahead.
There is a new generation of entrepreneurs launching local media businesses, bringing with them new ideas on business models and funding. Phil Clark looks at some of the stand-out examples.
With Meta backing away from ‘news’ and AI accelerating the growth of disinformation, we need to redouble our efforts to safeguard access to quality journalism, says News Media Association Chief Executive Owen Meredith.
East Lothian is not just the best place to live – it has the best newsbrand too. Alan Geere heads over the border to find out what’s happening in the world of Scottish weeklies.
The Guardian has announced the promotion of Imogen Fox to global chief advertising officer.
Mail Gaming says it is on course to hit two landmarks as it celebrates its first birthday this week – after passing 500,000 followers on TikTok, Instagram and YouTube and almost 600 million views across the three.
Reach has announced that Daily Star Editor-in-Chief Jon Clark is to step down in the coming weeks as the team moves to a more digitally-focused structure.
WoodWing has announced the launch of its new Integrations Marketplace to enhance content and information management.
Preliminary estimates show the UK’s ad market was worth £40.7bn in 2024, a rise of 11.2% year-on-year, according to latest quarterly data from the Advertising Association and WARC’s Expenditure Report.
The Telegraph announces a new series of its podcast exploring the biggest cover-up of The Troubles in Northern Ireland.
Metro has announced it has teamed up with Polygon Live LDN to immerse readers in music.
Limelight has named Russell Pegrum as global sales director.
Onetag has announced it has partnered with Anonymised to reclaim the open web with ID-less, privacy-first advertising solutions.
The Daily Mail has announced a new YouTube series that spotlights its investigative journalism.
The Times announces Sir Niall Ferguson has joined as a contributing writer and will write 12 exclusive pieces per year, offering his insights on history, politics, economics, and global affairs.
Reach has announced that its social media accounts across brands and channels have hit the milestone of 100 million followers.
News leaders from three of the biggest broadcast, national and regional news platforms have joined the board of the Society of Editors.
For print production teams, deadline day is a full-on experience. Dean Cook of The Magazine Production Company talks us through a recent deadline day, processing three hyperlocal newspapers.
The Independent has announced, for the second year in a row, its exclusive news partnership with Wilderness 2025.