Scottish government announces £3m boost for newspapers
The Scottish government has announced a £3m advertising boost in the form of a public health information partnership for newspapers in Scotland.
The Scottish government has announced a £3m advertising boost in the form of a public health information partnership for newspapers in Scotland.
The Ozone Project has announced Time Out Media in the UK as its newest publisher partner, further increasing the platform’s reach of audiences who are interested in entertainment and cultural events.
Richard Reeves, Managing Director of the AOP, offers a publisher perspective on the ISBA programmatic supply chain study.
Reach plc last week issued a trading update for the 4-month period from 30 December 2019 to 26 April 2020.
IAB Europe last week released its ‘Guide to the Post-Third-Party Cookie Era’, to prepare brands, agencies, publishers and tech intermediaries for the post-third-party cookie advertising ecosystem.
A call for far-reaching reform of the programmatic advertising supply chain has been made this week, with the publication of a study by the Incorporated Society of British Advertisers.
Dennis Automotive has announced a million-pound campaign to support the UK car industry as it looks to reopen and rebuild as a result of the Coronavirus crisis.
Hats off to salespeople everywhere. For many publishers, they still bring in the lion’s share of revenues, but now face the toughest of advertising environments.
The integration of Threedium's 3D SaaS Platform into FotoWare's interface will enable FotoWare's users to build, preview and share 3D solutions of their offerings.
Bloomberg has launched Boost, a self-serve mobile advertising tool that allows brands to optimize and amplify existing social media content for quick distribution across Bloomberg’s editorial ecosystem.
The government and the newspaper industry have formed a three-month advertising partnership to help keep the public safe and the nation united throughout the Covid-19 pandemic.
Guardian Labs is working with Carat and Vodafone on an extensive multimedia campaign to highlight how families can use technology to entertain, educate and bring them together during lockdown and beyond.
Guardian Labs is working with TENA on a new, long-running campaign — The Last Taboo — which will feature across the Guardian’s video, online and print advertising spaces throughout the year.
The TLS is offering free advertising to independent bookshops.
Guardian Jobs is adding further weight to its initiative to offer free job ads for NHS listings, by launching a supportive marketing campaign aimed at driving awareness and traffic to the ads.
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