Grazia has conducted a new research study into women to better understand their current mindset, changing consumer behaviour, new priorities and attitudes to media and brands.
Telegraph Media Group this week announced the outsourcing of print advertising sales to dmg media’s advertising arm, Mail Metro Media.
To launch the Proud To Be Me Initiative, Hearst will be hosting a virtual In Conversation with transgender activist, model & writer, Munroe Bergdorf and editors Lotte Jeffs and David Opie.
Naviga, a provider of software solutions to publishing companies, has appointed Ben Edwards as sales director.
Whilst virtual events are not new, they have really come to the fore since covid struck. But, writes James Evelegh, they look set to stay even after covid goes.
Naviga Inc has announced it has acquired Miles 33, a UK headquartered supplier of software to media, corporate and agency customers in 29 countries.
Time Out has unveiled its first global Travel Survey. The findings reveal that travellers are in search of a fusion of city and nature for their future trips.
The Standard has launched the second edition of the Be London’s Headline competition, offering creative teams, planning agencies and brands the opportunity to “paint London with their message”.
For the first time, Empire magazine will be publishing with a half page cover-wrap to promote Netflix’s new film Mank.
Time is a precious commodity and shouldn’t be wasted on mundane and repetitive tasks. We grab five minutes with Rob van Dorp, director of AdFactory-International, to see how publishers can free up time.
According to the latest quarterly Digital Publishers Revenue Index from the AOP and Deloitte, 78% of digital publishers view advertising revenue growth as a high strategic priority across the next year.
The digital advertising market is huge, which is exciting, and the duopoly takes an enormous share of it, which is not. James Evelegh looks at what publishers are doing about it.
Immediate Media’s revenue strategy proves the sector is once more a great place to be – but only for those who adapt and diversify, writes Meg Carter.
Podcasting is an incredibly intimate medium that can add an exciting new dimension to your output. But, writes Meg Carter, you need to set realistic expectations and plan properly.
Bauer Academy has announced the launch of its new training programme ‘Junior Advertising Creative’, which will be delivered to Ogilvy UK’s apprentices in a programme branded ‘The Pipe’.
