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Women: automotive brands don’t understand us
Over three-quarters of women believe the automotive sector doesn’t understand them as consumers, according to new research by TI Media.
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Porter appoints Charlie Miller
Porter has announced the appointment of Charlie Miller as Executive Fashion & Jewellery Director across the brand’s bi-monthly print title and daily and weekly digital platform.
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Dennis strengthens B2B offering
Dennis is expanding its B2B offering with a newly-formed dedicated sales team, headed up by new B2B Commercial Director, Christian Cannon.
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Hearst launches new digital metric
Hearst UK has launched a new metric to demonstrate the engagement quality of digital branded content for its commercial partners.
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MNA goes live with Knowledge Prospect from PCS
PCS, a leading publishing software developer, this week announced that Midlands News Association (MNA) is the first customer to go live with Knowledge Prospect.
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Quality online environments are 42% more cost effective for advertisers
GroupM UK and Newsworks’ new study proves the value of quality online advertising environments with cost effectiveness, audience engagement and brand response all positively impacted.
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CIG appoints Richard Keogh
Richard Keogh, formerly Head of UK Consumer at Kantar Media UK, has been appointed as European Sales and Marketing Director at Communications International Group (CIG), a leading provider of information for the pharmacy sector.
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Trinity Mirror Solutions and former Northern & Shell sales teams combine
Reach plc has combined its two sales teams - Trinity Mirror Solutions and the former Northern & Shell sales team to form one national sales team, under the leadership of Reach’s Chief Revenue Officer, Andy Atkinson.
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Neptune and TI Media partner for Pinterest Pincodes campaign
Furniture brand Neptune is among the first advertisers in the UK to pioneer the first commercial use of Pinterest’s new Pincodes through a print and digital campaign in partnership with lifestyle publication Livingetc, combining advertorial, product
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Ritz Carlton and Hearst partner on short film series
The Ritz-Carlton on Friday announced a global partnership with Hearst Magazines Digital Media on “The Stay,” a digital campaign that explores the “infinite possibilities” offered by a stay at The Ritz-Carlton through the lens of five original short f
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New Sales Director for Times and Sunday Times
ESI Media's Caroline Tredget has joined The Times and The Sunday Times as Sales Director.
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Launch: The Ozone Project
Guardian News & Media, News UK and The Telegraph yesterday unveiled The Ozone Project - a jointly-owned audience platform.
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News UK launches NewsIQ UK
News UK is launching what they describe as a revolutionary new data platform that will enable advertisers to reach audiences based on their emotions and attitudes, driving emotional loyalty and potentially increasing advertising engagement by up to 4
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Magnetic Spotlight Awards - winners announced
The Spotlight Awards 2018 took place on Thursday June 14 at The Vinyl Factory in Soho.
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Hearst Made produces Summer TV ads for George at Asda
Hearst Made, the in-house content marketing agency of Hearst UK, has produced a series of TV and digital edits for George for the launch of its summer fashion range.
