News
BPA Worldwide and Centro launch new service
BPA Worldwide and Centro have teamed up to offer a turnkey solution to deploy audience-driven advertising including audience extension and account based marketing (ABM).
Advertising/commercial
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News
Wave2 releases 3rd generation Dynamic Publishing solution
Wave2, part of the Miles 33 group, has announced the official release of the third generation of its Dynamic Publishing Solution.
News
ESI appoints new North American lead
ESI Media this week announced the appointment of Blair Tapper to the role of SVP, North America.
News
River Group launches PR agency
The River Group has announced that it’s expanding its expertise into PR and launching Maven Communications.
NEWS
Nemorin looks to harness the power of AI with new appointments
Nemorin Film & Video has appointed two senior executives to its board as it gears up for a future powered by big data, AI, listening and machine learning.
SUPPLIER PROFILE - WORKBOOKS
Not using an all-singing, all-dancing CRM platform? Err… why not?
You won’t find many people who think that having a complete picture of your customer base is anything other than a good idea. So, why do many publishers soldier on without one, or make do with an inadequate CRM solution?
News
Hearst and Procter & Gamble create body confidence campaign
Hearst UK is partnering with Procter & Gamble in a body confidence campaign after its largest ever research piece revealed how negatively women think about their bodies.
News
Beano Studios goes live with Gemstone advertising
Miles 33 has announced that Beano Studios, the content business that creates, curates and delivers entertainment for kids of all ages worldwide, has gone live on Gemstone.
News
IAB Europe publishes annual programmatic benchmarking studies
IAB Europe has announced the launch of its annual ‘Attitudes to Programmatic Advertising’ report, alongside its programmatic market-sizing research.
News
Miles 33 acquires Graphic Systems Inc
Miles 33, a provider of software and services to the media industry, has announced that it has acquired Graphic Systems International Inc based in Miami, USA.
News
Ozone Project selects Improve Digital as first European ad tech partner
Improve Digital, owned by Azerion, is the first European supply-side platform to become an approved activation partner for Ozone Audience.
News
Armani to sponsor Women of the Year Awards
Harper’s Bazaar has announced Armani beauty as the new headline sponsor for its annual Women of the Year Awards.
News
FCB Inferno and Valspar win ESI Media’s ‘wrap battle’
ESI Media has announced the winner of its Be London’s Headline competition that pitted media and creative agencies against each other to design the most creative cover wrap.
COMMENT
What’s your excuse?
Publishers have no shortage of data; the problem is that in its raw state, it’s of little use. It needs to be properly structured and integrated. Is yours? Why not?
News
Hearst launches Hearst Showroom
Hearst UK has announced the official launch of Hearst Showroom, a premium space for companies to showcase their latest products and services to the editorial teams across all of Hearst’s brands.
