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Dawson Media Direct achieves ABC accreditation

Dawson Media Direct (DMD) has been recognised by the ABC as a Bulk Distribution Associate.

DMD’s Country Manager for UK & Ireland, Simon Hancott commented that “Becoming an ABC associate distributor is a privilege and such a scheme cements and publicises the strong distribution opportunities that DMD can offer. The team at DMD have excelled in ensuring that we adhere to our continued improvement process in the management controls that we have in place for distribution within this high profile premium environment”

Jan Pitt, Group Executive Director Client Services at ABC comments: “I am delighted to welcome Dawson Media Direct as a Bulk Distribution Associate. Through achieving our accreditation they are able to demonstrate both their expertise and commitment to working to industry agreed standards on behalf of their publishing clients."

About Dawson Media Direct

Dawson Media Direct says: “DMD have access to over 200 million premium travelling passengers a year. Through their close working relationships with over 160 airlines they can open up this audience to the publishing, digital and advertising markets. DMD are creators of audience development for publishers ensuring that while many titles may be experiencing a decline in people’s desire to pay for content it is clear through the recent influx in free printed and digital products that travellers are still captivated by news & content.

In the last few months DMD have supported the Mirror Group to deliver their strategy of supplying premium travel copies of the Daily Mirror & Sunday Mirror to new potential readers. We were able to deliver 2 brand new contracts with Stansted Airport & Luton Airport offering 30,000 copies a day across both airports to their passengers. The airports have embraced this opportunity to work with such a strong national brand such as the Mirror.”