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FHM partner with Rough Guides for new app

Bauer Media’s men’s lifestyle brand FHM, in partnership with Rough Guides, have announced that the new FHM Rough Guides App for iPhone and iPod touch is now available on the App Store.

The FHM Rough Guides App is the “definitive man’s guide” to London featuring information on the best sights, bars, clubs, restaurants, shops and hotels in town, packed with hundreds of listings, maps and practical information about London.

“It’s great to be working with FHM on this app – to be able to tailor our content to their audience, giving their readers a guide to the best London has to offer,” added Peter Buckley, Digital Publisher for Rough Guides and DK Travel.

“The FHM Rough Guides App for iPhone and iPod touch is another example of FHM’s commitment to connect and engage with our audience in ways that are relevant to them,” commented Henry Rimmer, International Editorial Director, FHM.

Key features of the FHM Rough Guides App include:

• Exploring the most exciting parts of London with a complete city centre map.

• Finding directions for all bars, hotels, restaurants and shops.

• Choosing from expert suggestions for the indecisive partygoer with the 'lucky dip' feature.

• Creating a list of his favorite points of interest to navigate back to at a later date.

• Sharing specific points of interest via e-mail, Facebook and Twitter.

• Viewing all images within the app in one place with a gallery feature.

The FHM Rough Guides App is available for £2.99 from the App Store on iPhone and iPod touch or at www.itunes.com/appstore/.