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IFRA Expo 2010 to take place in Hamburg

Darmstadt, 26 March 2009 – IFRA Expo, the leading international exhibition for the news publishing and media industries (www.ifraexpo.com), will be held in the maritime city of Hamburg next year from Monday, 4 October to Wednesday, 6 October 2010.

That was announced today by the organiser, IFRA, and the Hamburg Messe & Congress GmbH. For the first time, the exhibition will be one day shorter than usual, but accompanying congress events are planned for up to and including Thursday, 7 October.

“With its new exhibition grounds, the cosmopolitan city of Hamburg, a leading media centre in Germany offers an outstanding infrastructure for the leading exhibition of the news publishing industry. Hamburg is not only very easily accessible at international level, the city also offers a very high quality of life standard as well as – in international comparison – exceedingly moderate hotel prices. The level of auxiliary costs connected to the exhibition, an increasingly important factor for our exhibitors and visitors, is also extremely low in Hamburg. Therefore we are looking forward very much to a successful IFRA Expo 2010 on the northern seaboard!”, says Reiner Mittelbach, IFRA CEO.

Bernd Aufderheide, Chairman of the Board of Hamburg Messe und Congress GmbH: “We look forward to welcoming IFRA Expo 2010, the leading exhibition for the news publishing and media industries, to Hamburg. The Hanseatic city of Hamburg, with its major publishing houses and more than 21,000 media and IT companies, is a centre of the industry and therefore an ideal venue for IFRA Expo. Awaiting exhibitors and visitors are recently completed, ultramodern exhibition grounds located in the heart of the city, just a short walk to the Alster and Elbe rivers, attractive shopping districts, exciting nightspots and many hotels belonging to all categories.”

The decision for this venue was taken in close consultation with the IFRA Expo exhibitors. The IFRA Expo advisory council voted by more than 90 percent in favour of Hamburg.

IFRA Expo 2010 will be held in Halls A1 to A4 of the Neue Messe Hamburg. The exhibition itself will run from Monday to Wednesday, from 10.00 to 18.00 h on each day.

This year’s IFRA Expo (www.ifraexpo.com) will take place from Monday, 12, to Thursday, 15 October 2009 in the Reed Messe Wien (www.messe.at). Already more than 140 exhibitors have registered for the exhibition.