Alan Reardon (pictured) joined Atex in 2003 as Group COO and has, says the company, been instrumental in the company’s rejuvenation and successful merger of recent acquisitions.
Reardon has more than 30 years’ experience in the creation and delivery of business critical software solutions to some of the most prestigious blue-chip clients worldwide. Prior to joining Atex, he spent over 20 years in the manufacturing sector, working in positions of increasing responsibility. Throughout his career, Reardon’s focus is providing packaged client solutions designed to make a real business difference by increasing revenues, reducing cost and maximising return at lowest risk.
“In 2003, it was quite a revelation to leave an industry where packaged software was the norm, and to join the media industry where major publishers were still entrenched in complex project implementations and customised solutions,” says Reardon. “I am pleased this has now changed with the fierce demand for instant results forcing transformation and focus on business benefits. As a result of my involvement in the media industry, I fully appreciate what deadlines and 24x7 business critical solutions really mean to our business.”
Since its acquisition of Polopoly in 2008, Atex claims to have strengthened its position as a media industry leader in the Web content management and advertising market by doubling its digital sales in 2009.
Reardon and his management team are driving Atex’s vision of becoming the premier solutions provider to the media and content-intensive industries. He believes that the combination of Atex’s 37-year history coupled with its market-leading Polopoly software platform is a unique combination of practical know-how and digital innovation. “Atex is best positioned to support media clients in their successful digital transformations,” Reardon continues. “Our mission is to be passionately focused on the future and to bring Atex’s digital innovation capabilities to clients who are entering the digital phase with their content management, advertising and commercial activities.”
About Atex
Atex says: “Atex is the leading provider of Content Management and Advertising systems for the global media industry. Our software products are powering more than 1,000 of the most prestigious, innovative and demanding media companies across 55 countries worldwide. The hallmark of the Atex product suite is the unique ability to support end-to-end editorial, advertising, and Web content management workflows for all print, digital and mobile channels. From hosted solutions to premise-based systems for newsrooms, ad departments, and digital production centers, Atex is the company that media-rich organizations have chosen for over 37 years to help generate new revenues, reduce costs and streamline business operations.”
