The deal covers all Cox Media Group publications including the Atlanta Journal-Constitution, Cox Ohio Publications (Dayton), Palm Beach Newspapers Inc, and the Austin American-Statesman.
"Implementing DTI Circulation at Cox will enable us to implement best practices across our newspaper properties, realize cost-effective consolidation of operations, and facilitate better business strategies from gaining improved business intelligence from a single group-wide circulation system," said Gregory Morrison, vice president and CIO, Cox Enterprises.
Representatives from Cox's daily newspapers participated in an evaluation process to select the best solution for improving circulation management. Each of the four newspapers is currently using different circulation systems from four different system suppliers. This consolidation onto a single new system is a significant project for both Cox and DTI, and will allow Cox to realize competitive advantages in the markets they serve, says the company.
DTI Circulation will cost-effectively improve every aspect of circulation and distribution at the Cox publications - from how subscriptions are processed, managed and renewed - to how products are marketed, billed and delivered.
"We're eager to begin implementing the new solution," stated Christopher Caneles, vice president, operations, Palm Beach Newspapers, Inc. "It will give our newspapers significant functional improvements compared to our current systems, will eliminate hard-to-maintain custom code, and moves us another step toward eliminating expensive mainframe platforms found in several CMG locations."
Dan Paulus, vice president of sales, DTI, added, "DTI has enjoyed a successful partnership with Cox Enterprises since the early 1990's. This circulation project extends that strong partnership and provides the tools for Cox Media Group to collectively cut costs and increase efficiencies at all of its publications."
According to DTI, DTI Circulation is already used by more than 1,000 newspapers around the world.
About Digital Technology International
DTI says: “Digital Technology International delivers audience-centric Web, print, and mobile solutions to publishers around the world. The company's unique technology and professional services help media organizations engage audiences by delivering targeted news, ads and entertainment. Whether onsite or via SaaS (Software as a Service), DTI software helps its customers generate new revenue, reduce costs, manage resources, and make more informed business decisions. Its solutions are successfully implemented at more than 2,000 customer sites around the globe. DTI is headquartered near Salt Lake City, USA, with offices in Australia, Brazil, Canada, Denmark, Finland, Germany, Norway, Panama, Sweden, the United Kingdom and USA.”
