"Version 7.5 is a significant advance in behavioural targeting in that it can deliver content with greater precision than ever before so that our customers can enjoy higher ad rates and a share of the growing spend in targeted advertising," said Marilyn Evans, AudienceReach product manager, DTI.
Version 7.5 also brings a redesigned user interface with a new look and feel, and includes DTI’s multi-user Adobe Creative Suite 4 InDesign, InCopy and Dreamweaver for high-design print and Web applications.
"We are pleased to introduce high design features built-in to the 7.5 release," adds Gary Moe, Web implementation manager, DTI. "It enables journalists to quickly and easily produce an engaging a look and feel that otherwise would have been both time consuming and technically very challenging for them."
About Digital Technology International
DTI says: “Digital Technology International delivers audience-centric Web, print, and mobile solutions to publishers around the world. The company's unique technology and professional services help media organizations engage audiences by delivering targeted news, ads and entertainment. Whether onsite or via SaaS (Software as a Service), DTI software helps customers generate new revenue, reduce costs, manage resources, and make more informed business decisions. Its solutions are successfully implemented at more than 2,000 customer sites around the globe. DTI is headquartered near Salt Lake City, USA, with offices in Australia, Brazil, Canada, Denmark, Finland, Germany, Norway, Panama, Sweden, the United Kingdom and USA.”
