The award marks the third year in succession that Trusted Reviews has been named number one.
The Experian Hitwise UK Online Performance Awards celebrates the most successful UK websites in more than 60 key industries, based on market share of UK visits a website has received throughout 2009.
The site was also ranked in the top ten of the News & Media - IT Media category – coming in at number two; and in the Computers and Internet - Hardware sector – coming in at number four.
Trusted Reviews publishing director Pippa Pollard says: “It’s a fantastic achievement to be recognised by Hitwise Awards for the third year running. This demonstrates the important role that independent, authoritative reviews play in a technology buyer’s decision-making process.”
IPC Inspire recently announced Cliff Jones as the new editor of www.TrustedReviews.com, which achieved an impressive ABCe result for November 2009, showing it reaching 2.69million unique users, up 10% on the year, resulting in 13.8 million page views.
Cliff adds: “This Hitwise award pays tribute to the effort put in by the whole team at TrustedReviews over the year. Like the industry we cover, the consumer electronics online publishing sector is becoming increasingly competitive and users have a wide variety of reviews to read. We strive to provide the best reviews on all the latest products to help people make the right choices before they buy.”
IPC Media acquired TrustedReviews in October 2007.
